iAd earnings, theoretically of course
i wan't to ad iads to my game and wanted to know how much i would make if i theoretically reached 40000 free downloads? and each person opened the game at least 5 times.
Please just give me an estimate, nothing more
Please just give me an estimate, nothing more

Comments
Also you can check out Road Rage FREE at: http://itunes.apple.com/us/app/road-rage-free/id451667466?mt=8
but the problem is ads dont fill every time.
overall unless you get a smash hit you'll make more money at a set price. At least thats the experience i'm having.
Average "fill rate" of ads is around 20%, CTR (click rate 2%)
So 40,000 downloads and 5 plays per user = 200,000 requests . Fill rate 20% brings 40,000 ads displayed. = $400 generated. Take out apple's cut and you get $300.
Click rate @ 2% out of 40,000 ads is $800, apples cut and you get $600
so out of 40,000 downloads my estimate is $900
now also analysis of my games yielded that the apps downloaded are at a 1:6 ratio $0.99 vs free
so if you instead do the game at 99c yields an income of $6,600 then apples cut and you get $5,000.
iads isnt enough to be the sole income generator imo.