We Need More Monetization
Team6Labs
Member Posts: 541
Here are the problems with all the options we have for advertising
iAd - Low fill rate, not many countries, going to start focusing on iRadio
Mobclix - Doesn't pay. Literally have to threaten to sue to get a payment.
PlayHaven - No reporting, delayed payments
New GS Ad Bar - Doesn't solve monetization but opens up cross promotion. But what does cross promotion matter if we can't monetize new traffic?
What we need -
- Admob
- Chartboost
- Revmob
- Jumptap
- Millennial Media
- Some kind of in-house mediation. Let's us change % of traffic to allocate to each ad service.
GameSalad needs to make Playhaven ads go through playhaven so we can get reporting and not have to wait months for PlayHaven to process and then GS to process.
iAd - Low fill rate, not many countries, going to start focusing on iRadio
Mobclix - Doesn't pay. Literally have to threaten to sue to get a payment.
PlayHaven - No reporting, delayed payments
New GS Ad Bar - Doesn't solve monetization but opens up cross promotion. But what does cross promotion matter if we can't monetize new traffic?
What we need -
- Admob
- Chartboost
- Revmob
- Jumptap
- Millennial Media
- Some kind of in-house mediation. Let's us change % of traffic to allocate to each ad service.
GameSalad needs to make Playhaven ads go through playhaven so we can get reporting and not have to wait months for PlayHaven to process and then GS to process.
Comments
P.S. We're currently making more money this way.
Anybody is free to disprove me on this, but we've since stopped bothering with the Pay $0.99 to get rid of Ads strategy simply because people stopped spending for it (well, for our titles at least).
edit: but when I think about it.. iADs aren't exactly intrusive as opposed to full screen ads (which we've never tried before). Maybe people will pay to get rid of that kind of annoying ad.
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