Press Release effective?

FetaboyFetaboy Member, PRO Posts: 191
edited November -1 in iPhone and Android Publishing
I've released a few apps so far, although nothing yet via GameSalad. As I prepare to wrap up my first game, I wonder what's everyone's experience with submitting a press release. Do you feel it's helped with sales/visibility and is worth the time/cost? Which site(s) have you used?

I've used prweb about 8 years ago for something unrelated, but have been out of touch with utilizing press releases since then.
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Comments

  • FetaboyFetaboy Member, PRO Posts: 191
    1 bump before I let the topic die.
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  • scitunesscitunes Member, Sous Chef Posts: 4,047
    sorry never tried it. I always just use touch arcade to announce a game and give promos.
  • bladeolsonbladeolson Member Posts: 295
    press releases are good for product launches as more of a long term brand building awareness. If you have something truly unique that is newsworthy a press release will help get the word out too. If you are looking for an immediate ROI on a press release, you might want to use that money for your own buzz marketing. I think it is worth doing if you have something substantial
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