35% of devs now using Videos for advertising

jigglybean

According to Pocketgamer.biz,

Historically, many game developers have turned up their noses at the concept of in-game advertising.

But as the paid game market has declined, and the F2P games market has got more competitive, attitudes are softening.

This change is something that's been highlighted by Millennial Media, which has just announced its 2015 State of the Apps report.

It's a global survey of application developers and publishers that attempts to get a pulse on the app economy.

Ads for all

Its headline finding is that 85% of developers and publishers monetise their apps, games and mobile websites in some way, which is up 12 percentage points from 2013.

And advertising is a key part of this mix.

Across the entire ecosystem, 82 percent of developers use advertising which is up from 73 percent in 2013.

Story

Vote for Chartboost Reward Video ads to be added to Gamesalad

Hopscotch

Thanks @jigglybean‌, and yes vote. As mentioned in the other post Rewarded Video ads are fair and pay out much more than static interstitials.

Implementation is simple. Hours, compared to weeks for the other features ahead of this in the bug tracker. So, unless it gets prioritized, we will wait months for this quick change.

(http://forums.gamesalad.com/discussion/76432/adding-chartboost-reward-videos#latest)

KC_Games

I've already voted for this!