How to get downloads?

Hey guys! I released my first app "Draw It" free to the app store about 4 months ago and it hasn't done so well. It's a really fun game but I didn't know how to market it. I also have a couple more apps that I want to release but I don't know how to market them so they will get downloads. I am thinking about making a few 99 cents. Is there any marketing experts that know something that could help me kick start these new games?

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