Game PR: Indie Versus Mainstream

scorelessmusic

Hi all,

I came across this today in my newsfeeds. Thought it might be an interesting read for some here:

"For some gamers, this can be a shock. If you are used to the polished marketing-and-release cycle of the big-budget, big-publisher titles, with its showroom glitz and booth-babes and TV spots and four-page previews that sound like they were written by the publisher’s PR man himself, the peek behind the curtain at the reality of game development can be a little off-putting. Features get changed, replaced, or eliminated altogether. Things don’t work out quite like the developers planned. And for the part-time indies, real life intrudes. It’s not a smooth, magical process."

The full read here: http://rampantgames.com/blog/?p=1000

quantumsheep

Great find, scoreless, and some good points in there.

I think talking to your potential customers is good. I never used to, mind, but I got such a lovely response to my TA post, and from you guys here of course.

The numbers are tiny, and I don't really see them as 'customers' but as people (mainly because the numbers *are* that tiny!).

And if I manage to make one person smile with a game of mine, then job done

A good read if you've got five minutes to spare!

QS