Another ads question...

solnikasolnika Member Posts: 132
edited April 2021 in Working with GS (Online)

With banner ads, do we still needs to refresh the ads every 30-60 sec for better revenue?


I found this old video I'm pretty sure it's not the case, just want to be sure.

https://www.youtube.com/watch?v=6ADWEAJn184&t=282s

Comments

  • solnikasolnika Member Posts: 132

    Any help if someone knows will be appreciate.

  • adriangomezadriangomez Member, PRO Posts: 438

    I do 30 seconds refresh. On Google and Ironsource you can define it so you don't need to do any refresh in your code. On Google, I have tried the dynamic-refresh, 60 seconds, and all the way down to 15. 30 works the best for me. Dynamic-refresh is my least favorite because without any other analytics, the variation of the number of ads being shown by session really messes with my numbers. On Ironsource I have the refresh at 25 seconds.

    For my apps, anything less than 25 seconds results in revenue loss and anything above 60 does the same. On ironsource, I think you can even do an A/B test and see which way works better for you.

  • solnikasolnika Member Posts: 132

    Great, thanks for the answer.

    But what do you mean on google and ironsource, doesn't ironsource include admob as well?

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