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Question about app description translation

EatingMyHatEatingMyHat Posts: 1,246Member
Let's say that you decide to translate the app description to additional languages, would you translate the App Name as well or keep the same english name for all?

(BTW, I'm thinking 'No', but wanted to see some other prospectives)

Comments

  • IsabelleKIsabelleK Posts: 2,807Member, Sous Chef
    I wouldn't translate my description - I know from a friend that this won't have a big effect on sales. You should translate your app first, or make additional language versions.
  • Team6LabsTeam6Labs Posts: 541Member
    My game made it number 1 in three countries because of a translated description. I'm pretty sure there would be less downloads in argentina, chile, germany, and finland if it wasn't translated.

    Revive Apps Getting Low Downloads - http://www.AppReviver.com

  • IcedBIcedB Posts: 384Member, PRO
    How do you add additional description languages, i thought about this too?

    Check out my other apps at and get in touch with me at : www.freshtouchmedia.com

  • JustMe74JustMe74 Posts: 542Member, PRO
    I would caution against translating a description without having a localized version of the app too. I'd be pretty upset if I downloaded an app from the US App Store with a description in English and then the game itself turned out to be in Chinese....
  • patapplepatapple Posts: 873Member
    i saw a lot of app that have the description in italian but in the description they wrote that the app is only in english. you can do the same thing :)
  • Team6LabsTeam6Labs Posts: 541Member
    My game is pretty universal and not that difficult to understand. If your game is easy to understand and doesn't need a ton of words I would say go for it.

    Revive Apps Getting Low Downloads - http://www.AppReviver.com

  • IcedBIcedB Posts: 384Member, PRO
    Need to look at the localization thing in that case, is it easy enough to do?

    Check out my other apps at and get in touch with me at : www.freshtouchmedia.com

  • patapplepatapple Posts: 873Member
    @IcedB yes, it is very easy. go in itunes connect and after you created the app you can go to the description and you will see a button "metadata" or something like that. here you can choose the localized description and screenshot :)
  • MarkOnTheIronMarkOnTheIron Posts: 1,447Member
    Whatever you do don't translate the app name unless it is strictly necessary.

    I'm saying this from a user perspective. The biggest app review and news site are in english and when I see an interesting title on one of those sites I want to be able to search it on the App Store, but if the title is different then the user would have troubles finding it. For example "The Lost City" from FMG on the italian App Store can only be found by typing "Città Perduta", if you type it in english you won't be able to find it. (unless you put the original title as a keyword)

This discussion has been closed.