Chartboost Money optimization: Whats your CTR / IR
Just wondering what you guys have for these values.
CTR - Click trough rate
IR - Install rate
Depending on the type of games they got an extrem CTR but very low IR
CTR - 40% to 70%
IR - <1%
My new installs vs installs delivered(ad unit)
Roughly I got 6000 downloads resulting in 30-45 delivered installs
Would you say thats a normal result or can I potential achieve more installs?